Tata Motors launches premium hatchback Altroz and fully refreshed BSVI portfolio

Mumbai, 22 January 2020: Marking its entry into the premium hatchback segment, Tata Motors today launched the Altroz. It will be available in five trim levels at an introductory price starting from INR 5.29 lacs for the petrol version and INR 6.99 lacs for the diesel version. It is the first vehicle developed on the new ALFA architecture and the second vehicle showing the Impact 2.0 design language. It recently achieved Global NCAP 5-star rating, making it one of the safest cars in the segment. Altroz will come with 6 different factory-fitted customisable options to be chosen from 4 packs – the Rhythm, Style, Luxe and Urban.


At the event, Tata Motors also launched 3 fully BSVI ready cars. Alongside the Altroz, the other cars were the Tiago, Tigor and the Nexon that are fully BSVI ready. With the introduction of the Altroz and the Nexon, Tata Motors also becomes the first OEM to launch BSVI ready diesel variants in their respective segments.

The future of efficient, green, sustainable mobility solutions needs to translate into reality and Tata Motors seems to have made a start by bringing the new generation of BSVI solutions to the market. With the new premium hatchback Altroz, it intends to expand the market coverage further.

The new Nexon will be available in 1.2L Revotron turbocharged petrol BSVI engine and 1.5L Revotorq turbocharged diesel BSVI engine and will command a starting price of INR 6.95 lacs and INR 8.45 lacs respectively. Staying on course, the Nexon 2020 has been developed to take the drive experience to NEX LEVEL with best-in-class safety features and will be the first car from Tata Motors to feature the ‘iRA Tech’ – the new connected car technology, which has been designed specifically for India and caters to its unique driving conditions. ‘iRA Tech’ consists of technologies such as What3Words, Connected Safety, Natural Voice system and the Tribes app. The Nexon 2020 will be offered in 6-speed manual and AMT options.

The Tiago 2020 will be the successor to a highly-successful first generation Tiago, which is currently being driven by 2.5 lac happy customers. The Tiago 2020 sports a more confident, mature design while being young, premium and fun. The car will be available in both manual and AMT options. It will be available in a 1.2L Revotron petrol BSVI engine at a starting price of INR 4.60 lacs. 

The Tigor 2020 will be available at a starting price of INR 5.75 lacs and will come with a 1.2L Revotron petrol BSVI engine. The new Tigor exhibits a poised, understated and executive-oriented design. It will also be offered in manual and AMT transmissions.

Apart from BSVI, these models integrate design, safety, technology and driving dynamics.

To know more about the Altroz, click here
Tata Motors launches premium hatchback Altroz and fully refreshed BSVI portfolio Tata Motors launches premium hatchback Altroz and fully refreshed BSVI portfolio Reviewed by Sanjay Sarma on Wednesday, January 22, 2020 Rating: 5

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